Briefle words · UI design
Reading flow
Also called content flow
The order in which people naturally move through a layout, usually top to bottom and left to right.
Say it to an AI
Course card that reads top to bottom: title and meta, three checkmarked benefits, then a footer with the price on the left and the Enroll now CTA on the right. Put the CTA at the end of the reading flow, next to the price, not up in the header.
How an expert would brief the stronger version of “Course card”.
See it
Try it as a puzzle →Course detail card in an online learning marketplace.
Why: The card flows title → what you get → price; B's CTA sits at the end of that flow, A's sits before it starts.
Related words
Room 2 · Hierarchy & emphasis
Learn “Reading flow” in a five-minute lesson