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Parallel structure

Also called parallelism

Writing the items in a list or series in the same grammatical form, so they read as a matched set.

Say it to an AI

Two short bulleted lists for a senior payments engineer job post, both in parallel structure: 'What you'll do' bullets each start with an action verb (Design, Own, Review, Work with), and 'What you'll bring' bullets are all noun phrases describing what the candidate has. One line per bullet.

How an expert would brief the stronger version of “Engineering job post”.

See it

Try it as a puzzle →

A fintech startup's careers page lists the responsibilities and requirements for a senior engineering role.

Study A · the stronger one
Study B · the weaker one

Why: A's duties all start with a plain verb ('Design', 'Own', 'Review', 'Work'); B's start with 'Designing', 'Ownership', 'You'll' and 'Compliance'.

Related words

  • Call to action
  • Inverted pyramid
  • Scannability
  • Subheading
  • Chunking
  • Wall of text
  • Nominalization
  • Bulleted list

Room 3 · Structure

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